Streamlining operations while providing a world-class auction experience
With breakthrough technology from Cognosos, Auto Auctions stay competitive by leveraging real-time vehicle location data throughout the entire auction process.
The result: complete visibility to vehicle locations across your lots for your staff (as well as consignors and buyers, if you like). Control over workflow through areas like check-in and detailing, and ultimate assurance that vehicles are on-spot on auction day.
How has Cognosos improved the auction experience?
“One of the challenges of running an auction is finding cars. [With Cognosos] people are able to look at the app and walk right to the car.”
~ Bob McConkey, President/CEO of McConkey Auction Group
Hear more about McConkey Auction Group’s experience with Cognosos and the RadioTrax application from Bob McConkey and his team.
Common Challenges Faced by Auto Auctions
As labor costs continue to rise and the auction market becomes increasingly competitive, Auto Auctions are challenged to ensure they’re getting the most out of their workforce while delivering an outstanding experience to their consignors and buyers. Managing the dynamic auction environment brings many challenges, including:
Efficiently locating specific vehicles and equipment (such as battery chargers) across auction lots
Tracking vehicles through pre-auction preparations like check-in, photos, paint and body, detailing
Ensuring lot staff are allocated effectively across various facilities and operations
Giving consignors visibility to the location status of their vehicles at auction
Providing a world-class auction day experience for buyers by making it simple to locate vehicles of interest – both before and after purchase
Ensuring vehicles are on-spot and ready for their proper lanes on auction day
Enabling vehicle haulers to quickly and efficiently locate purchased vehicles and transport them away
Aging vehicles that have been on-site and determining whether storage fees should apply
Aging vehicles that haven't moved in order to determine their status and ensure they start
Detecting unexpected vehicle movements after hours
Using Location Intelligence to Transform Auction Operations
With hundreds or thousands of vehicles cycling through the auction process on a weekly basis, it's time to start leveraging technology to improve operations. The benefits of real-time location intelligence extend beyond just finding vehicles; it provides visibility to the glow of inventory through auction processes, ensures maximum sale rates on auction day, and opens up new revenue like storage fees.
Use extensive search capabilities – including information from auction management systems like Auction Edge – to locate vehicles 100% of the time, with GPS accuracy
Use smartphone navigation to get to targeted vehicles efficiently
Improve utilization of expensive labor and get them focused on high-value work
Receive alerts when vehicles are moving unexpected after hours
Use auction analytics to track vehicle workflows and ensure resources are properly allocated
Identify vehicles that are out of place and need to be moved to their on-spot location for auction
Provide third parties like consignors, buyers, and vehicle haulers with visibility to relevant vehicle locations for an improved self-service experience
Age on-site vehicles and determine whether storage fees should apply
Age vehicles that haven’t moved in order to determine their status and ensure they’re operational
Detect unexpected vehicle movements after hours
Did it take long to set up?
“It went very smoothly, very quickly. We actually implemented about a week ahead of schedule.”
~Pat Simmons, Director of Technology and User Experience, McConkey
Auction Edge Integration with Cognosos
Auction Edge and Cognosos are in partnership to deliver full visibility to your auction inventory and its location. Integrated check-in ensures that vehicles flow through the auction entry area efficiently. Descriptive attributes from all your vehicles in Auction Edge are automatically pulled into Cognosos, allowing you to search for vehicles or groups of vehicles in a whole, new variety of ways.
What Can You Expect with Cognosos?
- Accurate, real-time geolocation data for all your inventory on site
- Employees focused on value-added work instead of scanning and searching for inventory
- Lower employee turnover leading to lower recruiting, hiring, and onboarding costs
- The ability to better service your customers with improved information and visibility
- An overall lower cost of ownership system that provides you with better information, leading to a fast return on investment
- A single technology partner who will monitor and maintain the system for you so you can focus on your operations and customers
Get Started with Cognosos RadioTrax
No upfront costs - RadioTrax subscriptions include hardware, software, setup, and ongoing support. And that means we'll be here to help long after we get you up and running.
Never obsolete - With RadioTrax, new product updates are all part of your subscription - keeping you on the cutting edge.